It’s show season in the golf and club industries. But if all you’re doing at the shows is kicking the tires of new products, you’re wasting a great opportunity to do some real business.  Click here to read the article.

Don’t Miss Steve and Henry at the PGA Show

If you’re attending the PGA Show January 26-28 in Orlando, don’t miss an opportunity to meet with Steve Johnston and Henry DeLozier to hear their suggestions on optimizing membership sales performance and results in today’s golf markets.  Please click here if you would like to make an appointment.

In addition, Steve and Henry will join Steve Graves of Creative Golf Marketing to discuss “A New Era in Country Club Management” at 10 a.m. on Friday Jan. 27th in the Business Solution Zone.  Please click here for more information.

Long-term View

Clubs and courses that are “hunkering down” and cutting costs to make it through this challenging economy may be doing their businesses more harm than good, according to GGA principal Henry DeLozier. To learn more, read the article in Superintendent magazine.