In a word, a 'zeitgeber' is nature's alarm clocks which serve as signals or cues of seasonal changes to come.
Henry DeLozier identifies the importance of understanding zeitgebers relative to your course/club and how to recognize them as signals that guide marketing, membership, and promotional programs.
Full story from GCI here.
New offering combines organizations’ expertise to improve golf facilities’ ability to deliver better playing conditions and enhanced golfer experience BLUFFTON, S.C., and […]
Game Plan – Henry DeLozier‘s monthly column in Golf Course Industry Magazine – continues its series on staffing for success with the third of three installments. After […]