How can I identify and recruit more golfers? What attributes make my club "sticky" for golfers? What do women want? How do I know what to forecast for my business next year?
Henry DeLozier tackles some of golf's most challenging questions and suggests information sources to help you answer these questions as well as others that will inevitably arise in the future.
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Findings from 6th Annual Research Study on Generational Golfers Generation X, Millennials and Gen Z, with their own attitudes, behaviors and perspectives, have redefined the future […]
With a deep passion for sports, Elliott Leifer joined GGA Partners in 2021 as a Senior Associate on the Data Analytics team. Golf has always been an integral part of my life. I […]