Anyone taking on projects great or small during 2019 might consider a lesson from Phidias, the Greek sculptor, painter and architect.  Phidias is best known for his statue of […]

If you’re to succeed in driving change at your club, you need a champion of innovation – the person who makes things happen. But what if that person doesn’t exist? […]

Member satisfaction surveys are a rich source of data and intelligence for measuring year-on-year club performance, but fall short of accounting for the changing face of members’ […]

Business Planning is the number one trend in the private club sphere for 2019, with club managers citing it as having the highest impact on club operations in today’s market. GGA […]

Occam’s Razor is the work of a Franciscan friar and theologian, William of Ockham, who reasoned that itis better to keep things simple when attempting to understand complicated […]

Effective boards set goals and work to achieve them.  The best, top-performing boards execute an annual self-assessment of their performance.  This is the time of year to […]

A few years ago, Time magazine published an exhaustive look at millennials titled “The Me, Me, Me Generation.”  The story took some shots at a generation characterized as […]

Today, many club members are less inclined to splurge on a new set of clubs and more likely to allocate their time and money to sharing an experience with their friends and family. […]

“Establish an atmosphere which fosters a sense of community and belonging – that is fundamental to member satisfaction.” – GGA Senior Associate Martin Tzankov In a […]

Does your club tap into the value of members’ experiences?  Engaging with the experience economy is the fastest-growing method of marketing services, and it will shape the […]