Global Golf Advisors Announces Exciting Brand Transformation
February 6, 2020
Announcements, Latest News
- Trusted advisor to the golf, private club and leisure industries becomes GGA Partners™ - New brand identity supports firm’s progression into a new era, beyond golf - GGA Partners™ targets further expansion across a changing private club, leisure and investment landscape
(Toronto, Canada – February 6) Global Golf Advisors, the international consulting firm working with many of the world’s most successful golf courses, private clubs, resorts and residential communities, today announces the start of a new era as it becomes GGA Partners™.
Established in 1992 as North America’s KPMG Golf Industry Practice and headquartered in Toronto, Canada, the company has provided industry-leading advisory services to more than 3,000 clients worldwide.
Its team of experienced professionals assist owners, asset managers, club and community leaders, investors and real estate developers tackle challenges, achieve objectives and maximize asset performance.
Its evolution from Global Golf Advisors perfectly links its rich business heritage with new and significant market opportunities, reflecting a changing private club, leisure and investment landscape, while continuing to emphasize its perennial values and its trusted position across the global golf industry.
Over the past decade, the firm has been increasingly engaged in a multitude of successful consulting projects in the club and leisure space where golf amenities have not been present - from private city clubs to business clubs, beach clubs, mountain clubs, yacht clubs, destination resorts and residential real estate developments.
Derek Johnston, Partner at GGA Partners™, commented: “Today is an important milestone in the continued advancement of our business. Our new brand proudly celebrates the heritage of Global Golf Advisors by continuing with the acronym by which the firm has become commonly known; but it also acknowledges the growth we have enjoyed and communicates our bright future, as a consulting firm that has evolved into a club and leisure powerhouse.”
Significantly, three ‘progression bars’ that form the visual icon within the new GGA Partners™ logo reverberate the firm’s process, ‘Insight, Strategy, Success’, leveraging in-depth business intelligence and proprietary global data to deliver impactful strategic solutions and lasting success for its clients.
The company’s new brand colors symbolize stability, professionalism, trust, health, virtue, and force, while dynamic typography accents the bold, modern, and striking approach to its work.
Johnston concluded: “Our new brand excellently positions us for continued growth, reflects our status as a leading international consulting firm, and underlines how we work in partnership with clients to tackle challenges, achieve business objectives and maximize asset performance.”
GGA Partners™ has offices in Toronto, Canada; Phoenix, USA, and Dublin, Ireland.
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About GGA Partners™
GGA Partners™ is an international consulting firm and trusted advisor to many of the world’s most successful golf courses, private clubs, resorts and residential communities. We are dedicated to helping owners, asset managers, club and community leaders, investors and real estate developers tackle challenges, achieve objectives and maximize asset performance.
Established in 1992 as the KPMG Golf Industry Practice, our global team of experienced professionals leverage in-depth business intelligence and proprietary global data to deliver impactful strategic solutions and lasting success.