Clubs Should Be Selling Memories

Today’s fast paced tech savvy society is often called The Experience Economy, which references the ever-rising expectations of customers coupled with the desire for memorable […]

https://ggapartners.com/2019/02/clubs-selling-memories/ 2019 Millennial Golf Industry Survey Findings – Part 1

In ongoing research collaboration with Millennial golfer organization Nextgengolf, GGA recently updated its study of the habits, attitudes, and preferences of Millennial […]

https://ggapartners.com/2019/02/2019-millennial-golf-industry-survey-findings-part-1/ The Keys to Successful Strategic Planning

Research by Global Golf Advisors indicates more than 80% of top performing clubs believe they are working to a strategic plan. But are they? “It is absolutely true 80% of clubs […]

https://ggapartners.com/2018/02/keys-successful-strategic-planning/