A club manager spends considerable hours thinking of ways to attract new members of all types, but this should never be to the detriment of your core income: existing members.
GGA Partner Michael Gregory provides insight into the ways you can detect when a member falls off the radar, and what you should do when it happens.
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March 5, 2025
It’s Survey Season
“Clubs that do not objectively survey their members and rely on ‘perception’ are more likely to perceive higher overall satisfaction than clubs who actually […]
February 18, 2025
Planning for the Next Business Cycle
The sun does not shine on the same dog’s back every day. This folksy reminder should be a point of focus in private club boardrooms because most clubs have full memberships with […]
