Executive Search: CFO, Goodwill Middle Georgia & the CSRA


Goodwill Middle Georgia

Augusta & Macon, GA

Our History

Dr. Edgar J. Helms, a Methodist minister, founded Goodwill in 1902 in Boston, MA. Dr. Helms collected used household goods and clothing in wealthier areas of the city, then trained and hired unemployed people to mend and repair the used goods. The goods were then resold, and proceeds paid the workers’ wages and were invested in the development of job training programs. The system worked, and the Goodwill philosophy of a hand up, not a hand out was born. Dr. Helms’ vision set an early course for what has become a $6.5 billion nonprofit organization with more than 165 autonomous member organizations worldwide.

Goodwill Industries of Middle Georgia, Inc. (GIMG) was founded in 1975 to serve individuals with disabilities and other special needs. Since that time, the organization has continued to grow, as illustrated by the following timeline:

1996 – Goodwill Industries of Middle Georgia, Inc. expanded its territory into Augusta, Georgia and Aiken, South Carolina, increasing the number of service counties to 35 to become Goodwill Industries of Middle Georgia and the Central Savannah River Area (CSRA).

2007 –  Helms College was established in Macon with the focus of creating an educational model for Goodwill Industries nationwide to provide skills training industry certifications, degrees in high-demand middle skill occupations in the culinary arts, medical/health, automotive technology, information technology and other occupational fields that lead to meaningful jobs for individuals.

2012 – A second campus for Helms College opened in Augusta offering education in culinary arts at its School of Hospitality.

2016 – The Augusta campus began offering classes at its School of Health Services. Helms College currently offers Associate Degree and Diploma programs in culinary arts at its Macon and Augusta campuses, and health services programs for Multi-Skilled Medical Assistant and Medical Administrative Assistant certification at the Augusta campus. The key differentiator of Helms College from other learning institutions is our abundant experiential learning.

Learn more at goodwillworks.org and  www.helms.edu

Goodwill Middle Georgia & the CSRA also operates Edgar’s Hospitality Group (EHG), consisting of  hospitality venues in Macon and Augusta with plans to build an agri-tourism campus at Lake Oconee Georgia. To learn more about the EHG properties, visit here.

What We Believe

Goodwill Industries believes work plays a critical role in the ability of individuals to achieve desirable life outcomes. The founder of Goodwill Industries, Dr. Edgar J. Helms, believed that individuals wanted and needed an opportunity, a chance beyond charity, and this basic philosophy has set the vision for the Goodwill movement since 1902.

We build lives, families and communities one career at a time by helping people develop their God-given gifts through education, work and career services.

I am proud to be Goodwill.
Service – I will practice hospitality.
Ownership – I will go above and beyond with every job I do.
Accountable – I will keep my commitments.
Respect – I will base my interactions with others on honesty and integrity.

The Role of the Chief Financial Officer

Reporting to the President/CEO, the Chief Financial Offer (CFO) will work closely with the CEO and peers to achieve GIMG’s 2025 strategic plan success measures through strategies that will enhance profitability, productivity and efficiency throughout the organization.

This key executive leadership position will lead the finance department, (annual operating budget of $55 million) with executive responsibility for budgeting, banking relationships, IT system, franchising, and mergers & acquisitions.

As member of the Goodwill Executive Leadership Team, the CFO will be expected to understand and fully embrace the faith-based, “hand up” mission of Goodwill and demonstrate daily the core values of service, ownership, accountability, and respect.

Principle Accountabilities – CFO

Plan and direct GIMG’s real estate activities, including land/building acquisitions and leasing/landlord relations. Develops all pro-forma presentations for GIMG board of director’s consideration.

  • Participate in organizational strategic planning initiatives and direct/coordinate activities of department in compliance with this plan.
  • In concert with VP Finance, plan and coordinate preparation of organizations annual operating business plan and budget, after collaborative negotiation with department executive leadership.
  • Assume lead role in all contract reviews/negotiations and project fiscal forecasting due diligence. Develop proposals for CEO’s consideration and approval.
  • Provide oversight for all capital development, and acquisition of funds for new ventures.
  • Interact with senior staff to identify, evaluate and promote new business opportunities.
  • Oversight responsibility of all Information Technology functions.
  • Identify agency “vital” operating data elements. Create and manage IS system to capture and disseminate data on a timely basis.
  • Create, foster, and manage third party relationships for banking, financing and other collateral administrative functions.
  • Review for implementation by VP of Finance, statutory and regulatory compliance procedures for all fiscal functions of the organization.
  • Work with VP of Finance to source, manage and publish annual certified fiscal and compliance audits.
  • Prepare and maintain investment policy and long-term investments, direct and monitor performance.
  • Responsible for all Risk Management and Loss Prevention functions.
  • Ensure compliance within areas of responsibility of all regulatory and accreditation bodies.
  • Mentor and develop staff using a supportive and collaborative approach: assign accountabilities; set objectives; establish priorities; and monitor and evaluate results.
  • Build relationships with CFO’s from other Goodwill organizations and CFO’s from other colleges and universities to obtain best practice benchmark Ideas to incorporate into GIMG procedures.
  • Manage M/A and business collaborations and contract negotiations with prospective partner organizations.


  • CPA licensed professional with an MBA is preferred.
  • A blend of for-profit and non-profit executive experience gained leading diverse profit generating business lines.
  • Minimum five years of senior management experience with a mid-size company where turn-key leadership was required.
  • Experience developing information technology systems that support organization-wide operational strategic growth and sustainment.
  • Banking finance and investment senior experience.
  • Experience with mergers and acquisitions.
  • Experience with financial management of accredited federally financial aid eligible post-secondary Institutions preferred.
  • Demonstrated experience creating and taking new business ventures from a concept to a successful, revenue generating operation.
  • Superior budget and/or financial planning and management skills involving multi-million dollar and multi-site operations.
  • General administrative skills including developing, implementing and monitoring company-wide policies and procedures.
  • Excellent verbal and written communications skills.
  • Strong people skills with abilities to partner with a dynamic leadership team and interact with all levels of employees.
  • Must be aligned with and energized by Rev. Edgar Helm’s faith based social enterprise model to eliminate poverty one career at a time.

Note: A pre-employment drug screen and background check will be required.

Salary & Benefits
Salary is open and commensurate with qualifications and experience. The company offers an excellent bonus and benefit package.


Interested candidates should submit résumés along with a detailed cover letter which addresses the qualifications and describes your alignment/experience with the prescribed position by Thursday, September 30, 2021.

Please email résumé with references. Documents must be saved and emailed in Word or PDF format (save as “Last Name, First Name, Goodwill CFO Cover Letter” and “Last Name, First Name, Goodwill CFO Resume”) respectively to: execsearchus@ggapartners.com.

Executive Search: General Manager/COO at Whitevale Golf Club

Pickering, ON

Whitevale Golf Club

With the first game enjoyed in 1958, Whitevale is a member owned, private golf club conveniently located in north Pickering, Ontario. We have a scenic championship golf course and a world class practice facility. Our sanctuary is surrounded by conservation lands to our east, west and south.
Completed in 2015, our state-of-the-art Clubhouse, designed by Richard Wengle, sits high on the landscape ensuring the perfect vantage point to awe inspiring views from all our dining, patio, and lounge areas. More recently, our Golf Operations and Turf Care Facility was completed in 2020.

Whitevale Golf Club provides an exceptional golf experience whether it is a casual round with family or friends or providing opportunities for members to compete and develop their game. Our course is our showcase, and it is conditioned to please and entertain members and guests alike.

The Position: General Manager & Chief Operating Officer

Whitevale Golf Club is seeking a General Manager and Chief Operating Officer who is dedicated to the Club’s Mission, Vision and Values. Reporting to the Board of Directors through the President, the role of the GM/COO is to manage Club operations in accordance with the strategic, financial, and operational direction set by the Board.

Guided by Policies and Bylaws, the GM/COO shall manage all aspects of the Club including activities and relationships between the Club and its Board of Directors, members, guests, employees, community, government and industry. The GM/COO is the leader of the Club’s management team and is responsible for managing all facets of the Club’s operations.



  • Develop and deliver a consistently excellent experience to satisfy the members expectations in a private golf club.
  • Effectively manage all aspects of the Club’s activities and services provided by the Club to ensure a high level of member satisfaction and referrals to their family, friends, and colleagues.
  • Develop and implement innovative, industry-leading operating policies, programs, procedures, and methods. Direct the work of and support the development of all department managers.
  • In consultation with the Board and Finance Committee, deliver long and short-term financial objectives.
  • Prepare forecasts and executing the financial plan for the Club including development of annual operating, cash, and capital budgets. Preparing financial reports to the Board and Finance Committee.
  • Lead the Club’s human resources, including establishing, initiating, and monitoring personnel policies and overseeing training and professional development programs. Create an environment where staff wishes to return, and candidates want to join the Team. Act as a mentor to Direct Reports.
  • Coordinate and implement the strategies within the Club’s short and long-range strategic plan as created by the Long-Range Planning Committee and the Board.
  • Welcome new Club members, “meet and greet” all Club members as practical during their visits to the Club.
  • Coordinating the marketing and member relations programs to promote the Club’s services and facilities to present to potential members. Develop ongoing dialogue and rapport with members by being present at all major Club functions.
  • Ensuring compliance with all legal and regulatory matters affecting the Club.

Direct Reports:

Head Golf Professional, Golf Course Superintendent, Executive Chef, Food and Beverage Manager, Events Coordinator, Social Media and Marketing Coordinator, Membership Administrator, General Accountant.


Candidate Profile:

The GM/COO will report to the Board of Directors through the President. Given the leading role this individual will play in achieving the strategic, business objectives and leading the continuing transformation at Whitevale Golf Club it is essential that the successful candidate possess the following core competencies, experience, and attributes:

Leadership Skills:


  • A trustworthy, dependable, and dynamic leader with the ability to build strong teams by motivating staff and leading by example.
  • Has the ability to provide direction and expectations, continuous performance feedback with recognition that leads to positive outcomes. Fully engage and inspire department managers and their teams to enhance member experiences.
  • Exhibit leadership skills in continued team building, employee motivation and service training.
  • Is respectful and professional in all interpersonal dealings.
  • Proudly represent the Club to external groups.

Member and Guest Experience:


  • Thorough understanding of and capacity to consistently deliver exceptional standards of service as expected at a member-owned club.
  • Ability to set and maintain high standards for the golf course and all facilities, services, and communications.
  • Analytical with the ability to proactively use data in forecasting and managing revenue and cost.



  • Demonstrates integrity, ethical conduct in words and deeds; embodies the characteristics of a successful leader through honesty, straightforwardness, accountability, leadership, empathy, and dedication.
  • A self-starter with a results-oriented work-style combined with excellent verbal and written communication as well as interpersonal skills demonstrated with all the Club’s stakeholders.
  • Flexible and adaptable to changing needs in schedule demands & time commitments. There is an expectation this position will be present and visible at Club events.
  • Demonstrates energy with a desire to interact and build relationships with the membership.
  • A confident, diplomatic, competent professional who is a “doer”. A take-charge person who recognizes the importance of accountability and innovation.
  • A track record of strong professional results with a clear commitment to member service.
  • Interacts with an open and transparent approach with members while maintaining a professional balance between empathy and process adherence.

Business/Finance Skills:


  • An entrepreneurial style combined with a strong understanding of all aspects of business management including business development, finance, information technology, marketing, human resources, risk management and performance management.
  • Experience managing golf course operations and capital projects.
  • Values marketing (including digital) and its organizational impact.
  • Direct experience and understanding of the operation of a not-for-profit golf course including the hospitality aspects.
  • Incorporates succession planning by preparing staff for key leadership roles.
  • Efficient knowledge of word processing, spreadsheet, e-mail and use of the Internet & social media platforms.



  • A post-secondary degree in business, hospitality or professional golf management credential is preferable.

Experience and Accreditation:


  • Experience as a senior leader in a private golf club environment or other similar top tier golf facility
  • A passion and understanding of what it means to deliver a private golf club experience.
  • Experience in the hospitality with an excellent understanding of food and beverage operations, including pricing, menu development, inventory management and costing.
  • Proven experience developing and managing budgets and business plans.
  • Experience reporting to a board that has adopted a club governance, structure, and processes to lead the Club and GM/COO to thrive.
  • Evidence of continued professional development.


The Club will offer an attractive compensation package, commensurate with experience, which will include a competitive base salary, bonus opportunity & benefits.

Application Process and Deadline

IMPORTANT: Interested candidates should submit resumes along with a detailed cover letter which addresses the qualifications and describes your alignment/experience with the prescribed position by Friday, April 30, 2021. Those documents must be saved and emailed in Word or PDF format (save as “Last Name, First Name, Whitevale Resume” and “Last Name, First Name, Whitevale Cover Letter”) respectively to: execsearch@ggapartners.com.

Michael Gregory, Partner and George Pinches, Director
GGA Partners, Inc.


For more information on Whitevale Golf Club please visit whitevalegolfclub.com.