GGA Partners & the CSCM Renew Platinum Level Corporate Partnership

GGA Partners and the Canadian Society of Club Managers Renew Platinum Level Corporate Partnership

TORONTO, Ontario (December 21, 2020) – GGA Partners (GGA) and the Canadian Society of Club Managers (CSCM) are pleased to announce the renewal of their strategic partnership to produce research and insights for the benefit of the CSCM members and the club industry at large. The CSCM Corporate Partner program recognizes industry partners that share the values of the CSCM and offer members support as leaders in the club management profession in Canada.

The CSCM and GGA have enjoyed a history of collaborative research and investigative solutions. GGA and the CSCM have worked to establish baseline data on clubs perceptions/views since their formal partnership began in 2018.

“CSCM’s new strategic framework will be introduced to the membership by the end of 2020. Research and insights will continue to be an integral part of our approach to the Canadian club industry,” explained “Kimberley Iwamoto CCM, CCE, CSCM president. “We are thrilled that GGA Partners will continue on this journey with the CSCM.”

The CSCM’s vision is to create great leaders through excellence in professional club management and its mission is to promote and develop the profession of club management. The CSCM offers a variety of programs and services in response to member needs and expectations including the certification program leading to the Certified Club Manager (CCM) designation, career opportunities, and a networking forum for executives and managers involved in club management.

GGA is committed to club management and helping facilitate key elements of the CSCM’s provision to provide research, resources, and education to its members. “The role of club managers is diverse, they need to be resilient as 2020 has shown.” said GGA partner Derek Johnston. “Working with the CSCM to create valuable research and insights is rewarding and the addition of the COVID-19-specific research seemed to really help this year.”


About The Canadian Society of Club Managers

Established in 1957, CSCM is the national professional society representing the club management profession in Canada. Of our approximately 600 members, over 70% are from golf clubs, and the remainder from a variety of city, recreation, fitness, curling and other types of clubs.

The Society’s members hold position titles that include General Manager, Chief Executive Officer, Chief Operating Officer as well as Assistant Manager, Clubhouse Manager, Controller and Food and Beverage Manager. For more information please visit

About GGA Partners™

GGA Partners is an international consulting firm and trusted advisor to many of the world’s most successful golf courses, private clubs, resorts, and residential communities. We are dedicated to helping owners, asset managers, club and community leaders, investors and real estate developers tackle challenges, achieve objectives, and maximize asset performance.

Established in 1992 as the KPMG Golf Industry Practice, our global team of experienced professionals leverage in-depth business intelligence and proprietary global data to deliver impactful strategic solutions and lasting success. For more information, please visit


Media Contacts:

Derek Johnston
GGA Partners

Suzanne Godbehere
The Canadian Society of Club Managers
416-979-0640 x242

Executive Search: Head Golf Professional at Bayview Golf & Country Club

Toronto, ON


The Club:

Bayview is an outstanding, all-season Toronto Country Club. Centrally located in the GTA, Bayview has been a treasured part of members’ lives for nearly 60 years. Bayview members enjoy a world-class golf course complemented by exceptional sports, recreation, dining and social experiences, all centered in a modern, full-service family private club setting with curling, tennis, aquatics and fitness facilities.

The Golf Facilities:

Designed in 1960 by Canadian Golf Hall of Fame architect Robbie Robinson, and renovated by renowned course designer Doug Carrick, the Bayview Golf and Country Club course consistently ranks among Score Magazine’s Top 100 courses in Canada. Golfers enjoy a stunning course that is equally challenging for both the recreational and scratch golfer. Bayview’s renowned golf course is world-class and can truly be appreciated by the whole family. A comprehensive practice facility, golf simulators and well-stocked, full-service Pro Shop round out the Club’s facilities. The Club has hosted several professional and amateur championships.

The Position:

Bayview is seeking a well-qualified, dynamic individual to oversee and manage Bayview’s golf operations and work cooperatively with other departments to provide an exceptional member and guest experience.

The Head Golf Professional will be responsible for the following:


  • Develop and deliver a consistently outstanding member experience commensurate with specified member expectations and in keeping with a premier Tier 1 private golf and country club. Although the Head Professional will rely on the Staff to operate the daily activities, the Head Professional will be responsible for overall performance metrics and service.
  • Recruitment, training, development, performance management and leadership of Golf Operations staff.
  • Preparation of the Golf Operations operating and capital budgets.
  • Work with the Golf Operations staff, management team and various member committees, to develop and implement merchandising programs, club tournaments, leagues, coaching and lesson programs and outside events.
  • Purchasing, merchandising, sales and marketing, inventory management, and financial performance of all aspects of the Pro Shop.
  • Oversight of the golf reservation system, starting procedures, tracking and monitoring play on the golf course.
  • Representation of the Club to members, staff and external agencies. The Head Professional is engaged in new member recruitment.

Candidate Profile:

The Head Professional reports to the General Manager. Given the leading role this individual will play in achieving the strategic objectives of Bayview, it is essential that the successful candidate possess the following core competencies, experience and attributes:


  • Class A member of the PGA of Canada with Head Professional experience preferred.
  • A dynamic leader with the ability to maintain a strong team by motivation and leading by example. Has the ability to provide direction and expectations, performance feedback and recognition that leads to positive outcomes. Excellent communication skills.
  • Highly visible leader with friendly and outgoing personality and focus on member service. A leadership style that lends itself to being the ‘face of the golf experience’.
  • An out of the box thinker determined to be innovative in the modern world of golf operations.
  • An ability to work collaboratively with the active volunteer base at the club to achieve results.
  • An understanding of a private member-owned club culture.
  • A demonstrated ability to manage all aspects of the Professional Shop retail business.
  • Proficient instructor well versed in the latest club fitting and teaching technologies.
  • Proven leadership, management and organizational skills.
  • Ability to organize and oversee annual golf event fixtures and programs including participation in the internal marketing and administration of the events and programs.
  • Ability to implement, enforce and maintain all policies, programs and plans as established and communicated through the General Manager.
  • Ability to market, schedule and manage any external competitions and events.
  • Provide support for prospective member sales, new member integration and membership retention programs.
  • Maintain and promote a well-respected and professional image within the Club, the industry and community.
  • A keen interest in continuous learning and professional development in the industry.
  • A self-starter and results oriented work style combined with excellent communication and interpersonal skills with all the Club’s stakeholders.

Note: The current Head Golf Professional will leave the Club on January 29, 2021.


The Club will offer an attractive year-round compensation package, commensurate with experience, which will include a competitive base salary and benefits.


IMPORTANT: Interested candidates should submit resumes along with a detailed cover letter which addresses the qualifications and describes your alignment/experience with the prescribed position by Sunday, January 10, 2021. Those documents must be saved and emailed in Word or PDF format (save as “Last Name, First Name, Bayview HP Resume” and “Last Name, First Name, Bayview HP Cover Letter”) respectively to:

Michael Gregory, Partner, and George Pinches, Director
GGA Partners, Inc.


For more information on Bayview Golf & Country Club please visit

Executive Search: GM at Vancouver Lawn Tennis & Badminton Club

Vancouver, BC


The Club:

The Vancouver Lawn Tennis and Badminton Club, founded in 1897, has a celebrated history as the city’s premier racquets and social club. Members enjoy superior tennis, badminton and squash programs, fitness and aquatics facilities, superb dining and outstanding service. Conveniently located just 10 minutes from downtown Vancouver and adjacent to the fine Vancouver neighbourhoods of Shaughnessy, Kerrisdale, Kitsilano and False Creek, the Club’s facilities, programs and staff of 100 cater to approximately 4000 members of all ages.

The Club completed a $15 million dollar renovation of its top floor banquet rooms, pub and main kitchen to enhance members’ experience and boost Food and Beverage operations in December 2016. Phase 2 of this renovation plan is set to start in 2022. The Club is currently completing the schematic design and costing for presentation to the membership in early 2021.

Vancouver Lawn provides an exciting opportunity to be part of the ultimate hospitality, leisure and sports environment with an active and engaged membership. The General Manager is expected to make a direct and significant contribution to the ongoing success of the Club, its members and employees.

The Position:

Reporting directly to the Board of Directors, the General Manager (“GM”) will bring a strategic direction to Vancouver Lawn and act as the primary catalyst to ensure the reputation of the Club is maintained and enhanced. The GM shall serve as Chief Operating Officer of the Club, managing all aspects of the Club including activities and relationships between the Club and its Board of Directors, members, guests, employees, community, government and industry. The GM is the leader of the Club’s management team and is responsible for managing all facets of the Club’s operations.

Vancouver Lawn is seeking a GM who is dedicated to being the best and is willing to embrace the Club’s core values of community, tradition, exceptional service, fiscal responsibility, and continuous improvement.

The GM will be responsible for the following:

Membership Experience:

  • Develop and deliver a consistently outstanding member experience commensurate with specified member expectations and in keeping with a premier private club.
  • Manage all aspects of the Club’s activities to ensure and maintain the highest standards and quality of activities and service provided by the Club to ensure a high level of member satisfaction.
  • Oversee the development and successful implementation of all marketing and member relations programs to both attract new members and foster positive relations with existing members and their guests. Ensure all new club members are “met” and properly oriented to the Club. It is important to be visible and accessible to our members.

Operational Excellence:

  • Develop and implement best-in-class and industry leading operating policies, programs, procedures and methods while directing the work and promoting the development of all department managers.
  • Monitor long and short-term financial objectives and reporting. In consultation with the Board, Finance Committee and Controller, prepare and execute the financial plan for the Club.
  • Monitor and stay current with industry trends and ensure Vancouver Lawn implements improvements as required.
  • Act as a catalyst in the development of a Strategic Plan that charts the future course of the Club. The plan will be updated on an annual basis and will act as the framework in which the Club is operated. The achievement of the key objectives in the plan will be the primary responsibility of the GM.
  • Develop and implement an Annual Business Plan in the context of the Strategic Plan. Regularly update the Board on progress relative to both the Strategic and Annual Business Plans.
  • Ensure compliance with all legal and regulatory matters affecting the Club.


  • Maintain and develop a management philosophy that recognizes our people are a key part of the foundation of the Club’s success in delivering a great membership experience and competitive advantage. Actively promote a positive work environment where teamwork is emphasized.
  • Develop and monitor Human Resource policies consistent with the Board’s desire to treat employees fairly at all times and be compliant with all laws/regulations/union contracts.
  • Manage and clearly define direct reports’ goals and objectives. Provide consistent feedback towards continuous improvement, and ensure appropriate personal development occurs, while incorporating succession planning for all key leadership roles.
  • Be visible and approachable to all employees.


  • Provide quality and timely communication with the Club’s President, Board, employees and members. Working collaboratively with the Board, this position will take responsibility/ownership of all aspects of Club operations, and share in the Club’s overall success.

Direct Reports:

Controller; Membership & Marketing Director; Athletics Director; Food and Beverage Director; Operations Manager; Member Services Manager and Human Resources Manager.

Candidate Profile:

The GM reports to the Board of Directors through the President. Given the leading role this individual will play in achieving the strategic and business objectives of Vancouver Lawn, it is essential that the successful candidate possess the following core competencies, experience and attributes:

Leadership Skills:

  • A trustworthy, dynamic leader with the ability to build strong teams by motivating staff and leading by example. Has the ability to provide direction and expectations, continuous performance feedback and recognition that leads to positive outcomes to enhance Member experiences through inspiring department managers and employees. Exhibits leadership skills in team building, employee motivation and service training and is respectful and professional in all interpersonal dealings.

Standard of Care:

  • Thorough understanding of and capacity to consistently deliver exceptional standards of service commensurate with a premium private club.
  • Ability to set and maintain high standards for all facilities, services and communications.
  • Leads our Commitment to Health and safety protocols and processes.


  • Demonstrates integrity and ethical conduct in words and deeds; embodies the characteristics of a successful GM through honesty, straightforwardness, accountability, leadership, and dedication.
  • A self-starter with a results-oriented work style combined with excellent verbal and written communication and interpersonal skills demonstrated with all the Club’s stakeholders.
  • Demonstrates energy and a desire to interact with the membership.
  • A confident, diplomatic and competent professional who is a “doer” and a take charge person who recognizes the importance of accountability.
  • Strong professional deportment with a clear commitment to member service through an open and transparent member approach while maintaining a professional balance between empathy and process adherence.

Business/Finance Skills:

  • An entrepreneurial style combined with a background in all aspects of business management including business development, finance, information technology, human resources, risk management and performance management.
  • A strategic thinker with strong business acumen.
  • Experience managing complex capital projects.
  • Direct experience with racquet sports, fitness, aquatics and food and beverage businesses preferred.
  • Incorporates succession planning by preparing staff for key leadership roles.


  • A post-secondary degree in business or a related discipline is preferred.

Experience and Accreditation:

  • Previous experience as a senior leader at a private multi-sport, family club or other similar top tier multi-sport facility, with a passion and understanding of what it means to have a premium club experience preferred.
  • Experience in the hospitality industry beneficial.
  • Experience reporting to a Board that has adopted a club governance structure and processes to lead the Club and GM to success.
  • A Certified Club Manager designation (CCM) is preferred.

Note: The incumbent will retire upon the selection and onboarding of the new GM.


The Club will offer an attractive compensation package, commensurate with experience, which will include a competitive base salary and benefits. The GM also participates in the Club’s performance bonus award program.


IMPORTANT: Interested candidates should submit resumes along with a detailed cover letter which addresses the qualifications and describes your alignment/experience with the prescribed position by Friday, January 15, 2021. Those documents must be saved and emailed in Word or PDF format (save as “Last Name, First Name, Van Lawn Resume” and ‘Last Name, First Name, Van Lawn Cover Letter”) respectively to:

George Pinches, Director and Michael Gregory, Partner
GGA Partners, Inc.


For more information on Vancouver Lawn Tennis & Badminton Club please visit

What’s Next Rests in Your Hands

Every superintendent’s hands tell a story. Tough as worn boot leather, marked with the scars of the trade, a superintendent’s hands are testament to long days and honest work that never seems to end. Their hands groom and maintain the course and grounds that are an owner’s most valuable asset while holding the employment and income stability for their crews.

By all accounts, a superintendent’s hands shape the future. That’s as true with the things that are visible — tee boxes, fairways and greens — as those that are not, namely the meticulous plans that support every aspect of an agronomic program. How do the best superintendents plan for the future? They start with three basics:

1. An overall plan for their work.

The overall plan for the care and upkeep of your course establishes the standards of excellence by which you should be measured. The agronomic plan describes your cultural practices for the basics and should include detailed descriptions of fertility, irrigation, labor, arboreal and the sub-plans that support each of those major pillars.

Plan so that you can make your agronomic plan an educational and informational guide that uses photographs and narrated video to keep your owner, board and greens committee well-informed. In addition to setting standards, your agronomic plan is a great opportunity for you to teach key stakeholders what they should expect of you and your team.

2. A comprehensive communications plan.

Once your agronomic plan — together with its supporting details and sub-plans — is established and approved, it’s time to implement your communications plan. Target all stakeholders — your team, the rest of the management staff and your golfers — to help everyone understand your plan of action. This is not a time to seek permission. This is the time to demonstrate your knowledge, experience and expertise.

Set a schedule for your messaging and meet it. Use multiple media to deliver the message — video, brief written descriptions and small-group field days, when you take members onto the course to demonstrate how your programs are being executed.

Some superintendents become victim to overpromising details and conditions that cannot be delivered. Be alert and carefully describe what you will accomplish. By the same token, do not understate the value of your efforts. This is no game for sandbaggers. Demonstrate your professionalism and capabilities with clear-cut descriptions of who you are, what your team goals are and how the goals will be successfully achieved. Show what features you will emphasize on the course and explain the benefits of each element of your strategy.

3. A self-improvement plan.

GCSAA provides countless opportunities for superintendents to stay current on science and technology and to learn about new trends. The most respected and rewarded superintendents also seek out opportunities — and a regimen — for self-improvement. Here are a handful of keys for improving your own capabilities:

  • Read more. Leaders in every field are readers who continually gather more information that bolsters insight and wisdom.
  • Get fit. The pressures that come with the job and the common inclination to treat oneself well when one feels overlooked or unappreciated combine to add weight, cholesterol and risk to your well-being. Get in shape and stay there.
  • Identify and address blind spots. What do you overlook or consider to be inconsequential? Which people or circumstances trigger frustrations during your day? The better you identify threats to your overall view of your world, the better you will navigate unexpected events.
  • Live with BHAGS. Set big, hairy, audacious goals for yourself and your crew. The bigger your dreams, the more fun it is when you make them real.
  • Avoid negative people. Their attitudes can be contagious and poison morale. Build your network around positive people who inspire you and bring out innovative thinking and your best work.

Superintendents hold in their hands the franchise value of their course. Describe your plan to make it even better. Communicate your plans clearly and honestly. And never stop making yourself an even more valuable professional.

This article was authored by Henry DeLozier for Golf Course Industry magazine

Executive Search: Director of Finance at Chattanooga Golf & Country Club

Chattanooga, TN


The Club:

Chattanooga Golf and Country Club, the oldest course at its original site in Tennessee, was founded in 1896. Located on the banks of the Tennessee River at the end of the old Riverview trolley line, the Club was formed only eight years after the opening of the first golf course in the United States.

The Club honors this heritage by holding itself to the most elite standards and offering one of the finest golfing experiences in the region. The historic riverside golf course was designed by world renowned Scottish architect Donald Ross in the 1920’s, enhanced back to its original design by Bill Bergin in 2005, and the bent grass greens were converted to ultra-dwarf Bermuda just a few years ago.

The golf experience features a yearlong calendar of exciting events, clinics, and tournaments for men and women, private lessons, and a very successful junior program. Consistently ranked Top 5 in the state by Golf Digest, the course has been the site of many prestigious tournaments at the local, state and national level.

CGCC’s 58,000 square foot Tudor-style facility offers members and their families a beautiful retreat and is perfect for all types of gatherings. The Club features three full-service dining rooms, five banquet rooms, superior service, and quality food which have earned Chattanooga Golf and Country Club recognition as the top club in the area and one of the finest in the Southeast.

Members enjoy family dining at the Fairway Grill which is open every evening and is hugely popular for its Wednesday Family Pasta Night, a create-your-own pasta extravaganza. The Overlook Grill is named for its incredible views of the Tennessee River and spectacular mountain vistas with the Overlook Deck serving as a beautiful place to enjoy a special meal.

For adult members. the Tap in Tavern features a great selection of local and craft beers along with an award-winning selection of unique and rare bourbons. Trivia Thursdays, wine tastings, craft beer nights, and bourbon tastings are always popular events scheduled throughout the year.

CGCC’s $9M nationally-recognized pool was featured on the cover of the 2017 Club & Resort Business Magazine. This multi-generational resort style pool has a zero-entry splash pool section for young children, a waterslide, basketball hoop, Pool Bistro, and lane pool for lap swimming and swim meets for the CGCC Wavemakers swim team. The separate adult oasis features a refreshing lounge pool, soft seating, multiple shade areas, and The Oasis Bar which offers frozen cocktails, lunch and dinner with members’ favorite sports on the big screen TVs.

The CGCC fitness center offers a personalized health experience tailored to all types of bodies and goals. It is fully equipped with the latest technology in treadmills, cardio, and stationary bikes along with a large selection of free weights, strength and stretching equipment. A child-minding facility ensures that members in all phases of life are able to stay active in group classes including yoga, Pilates, spin, barre, personalized training, and a certified TPI program for advanced and specialized golf fitness.

Over the last 100 years, Chattanooga Golf and Country Club has witnessed the Great Depression, two world wars, economic upheavals, which have challenged its existence. The Club has always proven to be a place where members return to feel at home, self-evident in the Club’s currently full membership and strong waitlist. With an exceptional staff and a course rivaled by few, Chattanooga Golf and Country Club has been and will continue to be a step above the rest.

Chattanooga Golf & Country Club Overview


  • 800 members (Golf: 580, Other: 220)
  • Initiation Fee (Resident Member Golf: $36,500)
  • Annual Dues (Golf: $8,040)
  • $4M Annual Dues Volume
  • $8.3M Gross Volume
  • $3.60M Gross Payroll
  • Average age of members is 56

The Director of Finance Position:

The Club is seeking an accomplished Director of Finance who will report to the Chief Operating Officer/General Manager.

The DOF manages the financial operations of the Club, supervises the accounting functions, and provides analytical support to the COO/GM, Board of Directors, Finance Committee, and others for planning, budgets, and solutions to business problems.

The DOF recommends, implements, and maintains the Club’s financial plans and policies, its accounting practices, fiscal records, and the preparation of financial reports. The Director of Finance makes decisions in accordance with Club policy on administrative or operational matters and ensures the operations’ effective achievement of objectives.

The Director of Finance will be responsible for the following:

> Recommend and implement policies to control and coordinate accounting, auditing, budgets, taxes and related activities and records; develop, establish, and administer procedures and systems pertaining to financial matters. Responsible for the Club’s internal controls and compliance to same.

Prepare financial statements, forecasts, and analysis for all administrative and managerial functions. Maintain all accounting records; develop, analyze, and interpret statistical and accounting information.

> Manage the annual audit.

> Evaluate operating results for costs, revenues, budgets, policies of operation, trends, and increased profit possibilities. Attends monthly finance committee meetings to provide the committee a report of the monthly and year-to-date Club finances.

> Responsible for the development, implementation, and operation of all accounting and information systems support; for the administration, management, and maintenance of the equipment systems employed in the collection of information and for the training and supervision of staff related, but not limited, to the Administration department.

> Development, analysis, and interpretation of statistical and accounting information in order to appraise operating results in terms of profitability, performance against budget, and other matters bearing on the fiscal soundness and operating effectiveness of the organization.

> Responsible for evaluating the performance of several personnel in the Administration department. This individual recommends training requirements, has the duty to keep the staff at the highest level of skill necessary to meet Club needs and objectives.

> Establishes major economic objectives and policies for the Club and prepares reports that outline the Club’s financial position in the areas of income, expenses, and earnings based on past, present, and future operations.

> Coordinates and directs the preparation of the budget, business plan, and financial forecasts; institutes and maintains other planning and control procedures; and analyzes and reports variances. The Club performs in a fiscal year beginning October 1 of each year.

> Responsible for tax planning and compliance with all federal, state, and local corporate, payroll, and other applicable taxes.

> Furnishes internal reports, revises, and updates reports to be more useful and efficient, and furnishes external reports as necessary.

> Evaluates and recommends insurance coverage for protection against property losses and potential liabilities.

Candidate Profile:


  • Bachelor’s degree from a four-year college or university, with a concentration in accounting.
  • Five to seven years of professional accounting experience with at least two years as Controller, not-for-profit experience is an asset.
  • Excellent management, leadership, analytical, and interpersonal skills.
  • Ability to design and implement a control reporting system. Experience in systems integration, flowcharting, documentation, and key control analysis required.
  • Experience overseeing the information technology operation and electronic data transfer between systems. Currently the Club uses Jonas Software.
  • Strong communication skills.
  • Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures or governmental regulations.
  • Knowledge and understanding of retirement plans and benefit programs.

Note: A pre-employment drug screen and background check will be required. The position is available November 30, 2020.

Salary & Benefits:

Salary is open and commensurate with qualifications and experience. The Club offers an excellent bonus and benefit package.


IMPORTANT: Interested candidates should submit résumés along with a detailed cover letter which addresses the qualifications and describes your alignment/experience with the prescribed position by Friday, December 18, 2020.

Documents must be saved and emailed in Word or PDF format (save as “Last Name, First Name, Chattanooga DOF Cover Letter” and “Last Name, First Name, Chattanooga DOF Resume”) respectively to: Please email résumé with references.

For more information about Chattanooga Golf & Country Club, please visit